Designing Dirty Life means designing from wear and tear: fabrics that endure, seams that hold, silhouettes built to move, carry weight, and come home smelling like effort. This isn’t about fashion; it’s about craft, the street, the workshop, the site, and long shifts.
The identity lives in the tension between function and brutality. Saturated and contrasting colors, heavy typography. Every garment is a tool: used, broken, repaired, and used again.