work

Visa Hudson Yards

Brand + Experience + Marketing

Visa Hudson Yards New York
Visa Hudson Yards New York - Cash machine

451º worked on incorporating Visa contactless payments that could be implemented within the newly launched Hudson Yards development in New York City. The core purpose was to integrate Visa branding into the existing Hudson Yards look, touch and feel, at every level of the development. 451º designed display banners in central areas and POS (Point of Sale) elements.

Visa Hudson Yards New York - Iconography
Visa Hudson Yards New York - The best way to pay in the new heart of New York
Visa Hudson Yards New York - City Visa Hudson Yards New York - City
Visa Hudson Yards New York - City Visa Hudson Yards New York - City
Visa Hudson Yards New York - City
Visa Hudson Yards New York - Agenda
Visa Hudson Yards New York - Agenda
Visa Hudson Yards New York - Agenda
Visa Hudson Yards New York - The best way to pay in the new heart of New York
Visa Hudson Yards New York - Shopping
Visa Hudson Yards New York - Icon gift Visa Hudson Yards New York - Icon dress Visa Hudson Yards New York - Icon cellphone Visa Hudson Yards New York - Icon horse
Visa Hudson Yards New York - Buffet
Visa Hudson Yards New York - Stairs

* This work has been created within 451, by its staff and members. Certain material has not been published or accepted by clients, but is being included as part of the design and exploration process.

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